Men’s Service
Domestic Abuse Awareness Campaign
A campaign consisting of 4 posters, 4 animations and 4 postcards. This campaign is aimed at men who are suffering from domestic abuse.
Four scenarios were created to convey the feeling of the loneliness and entrapment that men can face; being lost at sea, overshadowed by looming figures, alone in a desert and trapped in a glass jar.
The posters that featured the tear-off helpline numbers were situated in various places around Nottingham, from doctor’s surgeries to nightclubs.
The large scale posters were featured at tram and bus stops. The animations were focused used on social media platforms.